Bright was announced publicly during a House of Commons event held 13th March 2018. The event was hosted by Africa House London - a Bright partner and trade agency established to encourage direct investment and trade with key markets in Africa.
In attendance were select Members of Parliament; His Excellency Papa Owusu-Ankomah, High Commissioner of Ghana; Ambassador George Adesola Oguntade, High Commissioner of the Federal Republic of Nigeria; and His Excellency Mr. Lazarus Amayo, High Commissioner of the Republic of Kenya.
When asked what was necessary for SMEs in Ghana to be able to promote trade, H.E. Papa Owusu-Ankomah addressed two key factors for success: training and access to finance.
We need to get them to measure up to the standards of quality and quality assurance and that requires training. And of course, for SMEs generally in Africa and in Ghana, it’s access to long-term finance at competitive interest rates – and that will be a major challenge.
Bright CEO Pierre Proner met with each High Commissioner personally to share Bright’s progress and plans, as well as pave the way for good relationships between Bright and the governments in each of their respective countries as we go to market.
To see photos from the event, visit our Facebook Album.